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The Ohsome Inc Blog

This is the official blog of Ohsome Inc. We'll use this space to explore all things relevant to design, creativity for business, marketing and other various things that grab our attention and we find ohsome. Enjoy and come back often!

Archive for the ‘SEO’ Category

Tables are the Devil & Your Website is Hell Online

Tuesday, October 20th, 2009

Tables used to be the standard for building and laying out websites. In the 1990’s and early 2000’s, css was not widely supported in browsers, so using tables for layout became a popular way to ensure cross-browser consistency.  However, as browsers progressed and css became more widely supported, separating the layout from the content proved to have all sorts of advantages. Today, most websites use css to handle the layout of their site while leaving the content in the html.  Yet, there are some that are left in the past because they have either failed to update their website in the past 8 years or their website developer never bothered to learn css.  Either way, using tables for layout is a big “no no”.  Here’s why: (more…)

Think Social Media is a Fad? Think Again.

Monday, September 21st, 2009

If you think social media doesn’t affect your business, you might want to think again.  According to the following video, it’s bigger than print media, radio and television.  Check it out (more…)

Tip for Online Credibility: Add Your Address

Friday, July 24th, 2009

Putting your address on your website tells visitors and search engines alike that you’re a legitimate company that isn’t going anywhere.  It makes you more accessible and transparent which gives you an added boost of trustworthiness.  (more…)

Optimizing Title Tags

Monday, July 20th, 2009

Optimizing your website for search engines can be a little tricky.  We’ve covered the basics in our Beyond the Buzzwords: SEO article about what’s important to search engines, but we didn’t really delve into any techniques.  Here we’ll go over what’s important to have in your title tags for each page.

  1. Different Title Tags – you want each page to have a different title tag.  Go to your website and flip through a few pages.  If your site title is the same throughout (most likely your company name), you’re going to want to change that.  (more…)

Beyond the Buzzwords: Search Engine Optimization (SEO)

Friday, March 20th, 2009

Search Engine Optimization (SEO) refers to improving your ranking among the natural listings on a search engine.  Natural rankings are the listings typically found on the left side of a search result and are not based on advertising campaigns such as pay-per-click or impression-based campaigns (typically found on the right side of the page).  The main objective to SEO is to increase the rank of your company’s listing when searching for certain keywords or phrases.  Ideally you’d like to be listed first or at least on the first page of results, but how? (more…)